Industrial parks are believed “heavyweight” versions of business parks or office parks. Architects work tirelessly to make parks built to meet building standards and attract tenants. However, to comprehend competition and adjustments to business practice, developers may well not spend enough time focused on the industrial park branding and wayfinding signage essential to attract landlords and potential tenants.

Purchase of a well-designed landmark and directional signage program can greatly boost the valuation on industrial parks, allow for better business performance and also provide numerous other benefits.

1. Strong Industrial Park Signage Provides Consistency

The method to consistency includes setting up a visual survey, developing a family, emphasizing consistency triggers, simplifying any complexities and making a wayfinding signage montage.

By using this process, the commercial park signage will provide consistency from entrance to exit, assisting to enhance visitor and tenant experience.

2. Chance to Reinforce Park & Tenant Branding

Assuming the signage program was developed with consistency in your mind, the park must be optimized not only to reinforce its own branding, but in addition allow tenants to show their individual brands.

Investing in a key landmark element sets a bad for visitors and tenants as they enter the park.

3. Navigating the Campus Becomes Easier

Custom wayfinding signage accounts for improving navigation through the industrial park. Strategically placed directional signage including directories, maps and enter/exit signs, provide for a better experience overall.

4. Confidence the Industrial Park Follows City Codes

While the branding and navigation features of a well-designed industrial park signage program are evident, the main pieces are sometimes those that go unseen.

When developing signage, it’s vital how the park or sign company research city codes to discover sign sizes, fabrication requirements and sign placement.

Buy your Sign Made by the top

Whether inside a design facilitation role, or collaborating directly with the end-user, it is important to the sign company to pay attention to long-term management and maintenance programs.

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