It never feels good whenever your website is down or is going through certain performance problems. You could have invested plenty of effort, money and time to maintain your site?s uptime. However, despite your best efforts, a website or a server may occasionally experience outage or performance problems. Technical difficulties are inevitable which could cause the web site to be unavailable. Website can also be down for some hours for an important security update. The fact is that downtime will most likely have adverse effects on your business. It could damage your sales conversions, profitability and brand reputation.

How to React When Your Website is Down? By preparing for the worst situation you may be able to minimize the web site downtime. Preparation also helps to reduce the damage to your reputation and revenue stream. The way you will respond whenever your website is in crisis is truly a two front battle: technical and social. If you disregard the social part, your site may experience a more impressive problem. In addition to the technical and social aspects of downtime, there are actually two different types of outages. Each type may require a different way of resolving the problem.

Forms of Outages – Planned or Unplanned Downtime can be either be planned or unplanned. Planned downtime means you purposely make your website inaccessible for a short period of time. This is simply not something a business owner will prefer to do, however in some cases it is necessary. When you have a well planned temporary shutdown, make sure to inform both kind of visitors to your site i.e. humans as well as search engine bots. Also, it is advisable to mention the approximate duration of downtime.

In the event of an unplanned outage, your site experiences a downtime situation due to certain circumstances due to issues with hardware, network or software. Initially, you may not even understand what the reason for the web site downtime. Such unplanned outages cause much anxiety for you as an internet site owner or administrator. It needs knowledge, skill and ability to restore the website to normalcy.

When it’s an unplanned outage, below are a few steps you need to follow:

Check Why Your Website is Having Outage Often, downtime is an issue away from control. It usually is the effect of a local internet connectivity failure, hardware failure or a software malfunction. As soon as you become aware of your site downtime, access your site and do a walk-thru the website. The intention of the exercise is to discover the cause of the website downtime. Site monitoring services can help detect the areas of the website that are having trouble or identify of which step the loading of the web site has stopped. An excellent website monitoring service could be a great help in quickly doing a comprehensive check of the functioning of the many components of the website.

Notify nih.gov status About Downtime After the website experiences a downtime, you will find a need to communicate the info quickly to the responsible people for quick resolution. If your company is having a recognised method and list of contacts to reach during website failure you have prepared well. This can help you to reduce confusion, stress and steer clear of inefficient handling of the situation. No doubt, this also really helps to quickly get your site back again to available status for your site visitors.

Locate the primary cause of Website Downtime There may be various reasons behind a website outage. To address the problem you need to find the root cause. Determining the main problem can not only be difficult but additionally frustrating when done manually minus the help of a website monitoring service.

Web monitoring services have become helpful during downtimes, as possible use their comprehensive assessment abilities to check on your website performance and downtime status. Such reports will assist you to locate the main cause of website downtime.

Website monitoring apps might help specifically identify the type of issue that is possibly evoking the downtime. Many advanced website monitoring providers allow various scripts to be run to ensure that you identify which components are malfunctioning. By using this home elevators specific malfunctioning areas, it is possible to intelligently guess the reason for the issue and trouble shoot it.

TALK TO Visitors and Search Engine Bots During your website downtime, visitors and internet search engine bots to your internet site will get a 404 error message. In such a situation, lots of the visitors as well as the search engine bots will assume your website no longer exists. This impression in your brain of the visitors can be detrimental for your business.

You should communicate about the downtime issue through a customized error page that indicates your site is currently experiencing downtime and preferably indicate the timeframe after which your website will become available. In addition, you can communicate the same during your website?s social media marketing accounts. For example, you may use Facebook and Twitter to keep your customers informed about your site downtime. This allows one to fix the downtime problem with less pressure.

Fix the Downtime Issue As soon as you become alert to the cause your site downtime, your aim will be to quickly rectify the error. When you are fixing the problem you can re-direct users to a second website. Overall, you must ensure that users will need to have minimum service interruption.

Website Monitoring Service ? an important Tool to Minimize Downtime It is better to use a site monitoring service for continuously monitoring your website uptime. Manual monitoring is neither extensive nor continuous. Further, the nice website monitoring providers provide many advanced and in-depth features that assist in monitoring uptime for a wide variety of downtime or performance issues. While, website monitoring services cannot promise that your site will never decrease. But if nih.gov status does arise, the web site monitoring app will not only help you to resolve downtime issues with ease but also help to recover quickly from the website downtime situation.